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DMA223

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Designing with Type

Measurable Student Learning Outcomes

1. (Comprehension Level) Identify and discuss key events and personages in the history of typeface design and typographic technology. (CSLO 2 & 3)
2. (Analysis Level) Categorize typefaces according to generic groups. (CSLO 2 & 3)
3. (Synthesis Level) Discuss and integrate terminology relating to type anatomy, classifications, and measurement systems into design project conversations. (CSLO 2, 3 & 4)
4. (Analysis Level) Explain the difference between legibility and readability and the need for each. (CSLO 1, 2 & 3)
5. (Comprehension Level) Explain the meaning conveyed by typefaces through their design form and context. (CSLO 2 & 3)
6. (Analysis Level) Select typographic families to establish visual hierarchy. (CSLO 2 & 3)
7. (Synthesis Level) Create typographic designs to direct eye movement through the page. (CSLO 2 & 3)
8. (Synthesis Level) Explore the use of grid systems to organize multi-column layouts. (CSLO 2, 3 & 4)
9. (Evaluation Level) Evaluate type as a design element, including the concepts of form and counter form, color, texture, and contrast. (CSLO 2, 3 & 4)
10. (Synthesis Level) Employ techniques to make type move forward and backward from the surface of the printed page. (CSLO 2, 3 & 4 )
11. (Synthesis Level) Adjust spacing and alignment to contribute to the unity of a design. (CSLO 2 & 3)
12. (Evaluation Level) Assess and determine the differences involved in designing with type for print and for digital display. (CSLO 2, 3 & 4 )